Travel and Tourism

I am a freelance travel and tourism writer, storyteller, ghostwriter, and content marketing writer. I write B2C travel content, specializing in wine travel, luxury travel, road trips, destinations, hotels, restaurants, visitor bureaus, and travel transportation. I work with DMOs, visitors bureaus, tour companies, hotels, and cultural attractions.

Some of the happy clients I’ve worked with include: Viking River Cruises, Autograph Hotels, Marriot Hotels, Reynolds Lake Oconee, Pueblo Bonito Resorts, Visit Carmel, See Monterey, Visit Long Beach, La Posada Sante Fe, Hall Arts Hotel, Plunge Beach Resort, Walks Tours Italy, the Queen Mary, European Waterways, Your Private Provence.

Let me help you create content that captures your customer’s attention and closes the sale. I can write blog articles, website landing pages, brochure content, email and newsletter blasts, social media content, restaurant reviews, hotel descriptions, and travel destination guides.

Italian American Chamber Of Commerce, Houston, Texas

  • Consorzio Pecorino Toscana, article for Cheese Professor  quoting the head of the Consorzio about  pairing Pecorino Toscana with Aceto Balsamico di Modena
  • Eataly, an article for Travel Awaits shares the history of the luxury Italian foods chain, the restaurants there, and how to shop Italian products in the market.
  • Ca d’ Or, live Instagram tasting with owner Stefano Rangoni
  • La Guardiense, interview with winemaker Marco Giulioli for The Vintner Project

“Penny has a passion for Italian culture, food, and wine, that shines through her words. Everything she writes is well-researched and professional, presenting the brand in a way that is clear, thoughtful, and enjoyable to read.  I can highly recommend Penny.” 

Surf Wine Tours, Lisbon, Portugal

Type of Busines: Luxury Tour Provider Focusing on Discovering Portugal through customized tours to include surfing, surf instruction, luxury accommodations, food, and wine. 

Before meeting with Surf Wine Tours in Lisbon, we had several discussions to clarify the goals for the business, the best content strategy for attracting new clients, as well as highlighting the high-level hospitality partners of Surf Wine Tours. My site visit included touring hotel partners, wineries, restaurants, and historic sites of interest for first-time visitors to Portugal. 

I knew before even meeting Penny in person that she takes her work very seriously, and has a keen eye for discovering the details of a destination that perhaps we locals overlook. Penny is very professional–no BS–which was immediately apparent to me and my partners. She had clearly done her research before arrival. When combined with her passionate approach to writing the result is beautiful articles and photographs that make you want to pack immediately and have that same experience. Her mastery of social media networks and advice on content strategy were exactly what I needed. Penny is an extraordinary asset and I plan to continue to work with her!

Mario Vidal, Founder, SURF WINE TOURS Portugal

Deliverables: 

  • Content strategy
  • Social media posts and Instagram consultation
  •   Article for luxury boutique hotel client and wine producer Quinta da Lapa